Showing posts with label Independent Film. Show all posts
Showing posts with label Independent Film. Show all posts

Marketing 101 - Pay it Forward

Commission Cheque for TP
Effective marketing is essential no matter what "product", service, or event you are promoting and to that end I commend an enterprising person who used her "status" as a single mom in a Kijiji ad soliciting for work as a part-time house cleaner. I could identify with her plea as it reminded me of some of what I'd gone through in the past as a single parent. Most importantly, from a marketing stand point, it moved me to action as I'd been thinking about getting a little help in that department as, let's just say, I'd never impress Molly Maid.

When I first got custody of my kids I'd been working in T.V. projects onscreen such as in Forever Knight, Top Cops, Secret Agent, The Steven Truscott Trial ( M.O.W.) and others on which the set hours were often all night long, and I supplanted this with income as a bartender at the now defunct Glenway Country Club where I'd meet the Publishers of CoverStory Newspaper York Region who'd recruit me to write a column bi-monthly, "At The Clubs" and "Local Flavour" as Entertainment Editor while at the same time I was producing / hosting a cable TV show that covered most everything I wrote about. Part of the deal was I got to run an ad as well continually, and so started Tom's Temps cartoon ads I drew which would much later evolve into TP Entertainment & Media Productions.



It was a wonderful time period in my life until reality set in - which was I couldn't do it all.



Admittedly my work deteriorated at CoverStory as my "At The Clubs" Columns became less and less about the bands and such and more creative writing since it was hard to get babysitters enough to get out and about and attend all the shows and grand openings etc that go with the territory. And you want to be able to do a good job too as the bar owners had liked the coverage of their venues and pics I'd take to post in the column and I really enjoyed doing it. But my kids came first now.

Keeping a promise
Slowly my "Local Flavor" column also became diluted, with me covering now mostly family friendly restaurants and I'd write more about portion sizes and the number of available high chairs. Yea, riveting stuff. Not that the bosses noticed all they looked at was if the clubs and restaurants bought ads on the page.

I pissed a few owners off here and there too, like Larry from Fitzy's in Newmarket (still owes me $800 but that for another day), as I wrote that if I hadn't gotten in for free I wasn't sure I'd have paid his cover charge to see (use?) sumo wresting (suits) which he didn't like, but mostly I'd flatter and highlight what was good about the places in question.

One night I was attacked outside a nightclub by 4 drunk patrons unknown to me and not too long after that I realized something had to give job-wise as getting daycare / babysitting had also become a constant nightmare of uncertainty. I realized then I needed to find a 9-5 job in order to manage the kids and landed a General Manager's position with a brand new restaurant in town, Muskoka Moe's, which essentially for the most part would enable me to be a 9 to fiver and have regular daycare for my kids and give 100% to the job. It was a good fit - not the ideal choice for what I wanted to be doing but it's what you do when you have kids alone - you make compromises.  

And we all lived happily ever after. Wrong! Ha.


My luck kicked in as usual when a 6 months into the gig which I was warming up to - having kicked it off as "Elvis" via limo entrance to the Great York Region Restaurant Race for which I was an original committee member of (raised $100,000) - the guy who hired me sold his half of the business to a couple who  first moved me to the night manager position - a nightmare with kids - and later informed me they wouldn't be needing me to manage anymore when I showed up with my kids a couple times while I waited for the babysitter to pick them up.

Panic mode set in then..


At first I'd gotten us a two bedroom apartment to live in, which was fine, even though my room was the closet with a mattress on the floor but eventually I moved us and managed rooms for everyone by renting one out and adding 'some babysitting" as part of the deal, whilst I eventually returned to ( film and television production) school figuring I'd come out skilled enough to find my way. I was also a principal performer / and original Producer and co-creator of the Canadian Improv Showcase for both Cable T.V. and live shows including producing and booking the shows as I attended school. By then I'd ( had to) taken my car off the road and had to get the kids to daycare by foot, then take transit from Newmarket to Dundas St East in Toronto - about a 2 and half hour treck most days. The kids never knew any  different though and loved going to our improv shows and rehearsals and so that took care of babysitting for those gigs.

Memory lane after singer daughter performance
Upon graduating with an 89% average and with my script a comedy about 3 homeless guys - one of three chosen to be made into a film by the school - I fully expected the pick of the litter in jobs out there when done, but no, the industry expected you to volunteer to gain certain experience. Luckily I'd already produced, hosted, camera operated, and performed on TV so at least I had that.

My first job post graduation, outside independent movies I participated in, was the most popular T.V. show on the Women's Television Network, The Designing Challenge as a Production Assistant and Camera Assist which was fun while it ran, but once the season was shot it was done for the year. I also had continued to Produce C.I.S. at that time as well and tend bar when I could to get by, but it still wasn't raising enough income. What I needed was a job in the industry I was schooled for with regular hours that gave me a respectable position at a pay scale rate that allowed me to take care of my family / costs and had opportunities to advance - but I knew this was a tall order. Finally it got to the point where I wasn't sure we'd make it and on the verge of possibly even a break-down, wondering what I was going to do.

One night I found myself alone in my garage, my kids in bed. I remember speaking aloud to no one in particular my feelings of frustration, maybe even shed some tears, okay so I did, quietly so the kids wouldn't hear me. Then I started smashing boxes, tables,  old hockey sticks and anything else without value stored in the garage ending with a plea to "God" that should he/she exist I needed help right now and it had to have these same conditions  I've described above. "In return", I said aloud quietly that " I'd continue down the path to assist youth ( I'd already sat on a committee that erected towns first youth centre and created "youth beat" in CoverStory newspaper ) and go over and above what I'd done previously should I be granted this one thing. I'd never done this before."

Youth Award created after 'promise'
Now I'm no bible thumper, but I will say this only, within two weeks of this prayer/promise I found a position as an Associate Producer of feature family films and would participate in movie productions that included actors like Betty White, Wayne Rogers, Rue Mcclanahan, Kate Jackson, Judd Hirsch, Howie Mandell, Taylor Mummsen, Ted Shackleford, Stacy Keach and Josh Hutcherson among some.

Working out of Toronto as a satellite company for another in L.A., I learned from a very successful Executive Producer of films, David Borg, who'd returned to work to Canada after some years based in Los Angeles, working closely with him and he encouraged me to hang and listen to him pitch which I often did. Borg allowed me to show up at 9 am and even 9:30 until I got a car again and was cognizant of the fact I had kids alone, and I never forgot that. This all being said this was no creative position as The Associate Producer's job in U.S. style movie development is essentially a sales job - you're selling a limited partnership in a movie to an investor - and my job was to cold call potential investors at their places of work and once I qualified someone as an investor, hand it over to Dave to close the deal. Dave taught us how to handle and qualify potential investors before he'd even take a call, and when he did he was natural and direct and could almost identify immediately whether they were real or a 'stoker".

TPE donates youthful creativity
I always sat in wonder as he'd walk someone through the partnership agreement paperwork over the phone, someone we'd never met, yet someone investing a minimum of $25,000 dollars up to $100,000 to step on board. He taught me that you were looking for a certain type of guy - someone who can get excited about getting involved in a movie, perhaps attend some soirees or come to L.A. for the movie launch at the Kodak Center. Someone who could also easily be able to lose the entire investment without it killing them financially. It offered also diversity to one's portfolio as it is good to have investments diversified especially through times of world strife. He taught me how to "control' the call. Dave even dared us to put people on hold for no reason.

" If they are a real investor they'll wait for you" he'd say.


His skill level was unbelievable and the environment intoxicating at times when you'd sometimes hear numerous pitches at once like a high stakes investments house and the energy levels buzzed in the room especially when someone had someone really interested. Dave encouraged us to stand up when speaking to keep our energy levels up and taught us closing techniques only years of experience and hours of motivational info could offer. The psychology of it all astounded me.


Within two months Dave had moved me up to closer in a commission only role and I became top producer in that office for the duration of my time there personally raising over $1,000,000 in investment dollars by bringing on board limited partners from cold calls! And I got to work on projects that included Executives like Lou Perlman - Author of Bands, Brands and Billions and inventor of 'Boy Bands" who was going to be coming on-board for a fairy tale themed rock musical and who gave us a Christmas luncheon inspirational send off - of course that all changed when his dominoes fell and he was subsequently jailed....that for another day!

At any rate I don't forget what it is to try and manage my workplace / income safety net system alone with kids, and to that end this bold woman's ad initiative speaks to me and I will indeed hire her for a few extra bucks a month in her pocket so she can provide for her kids.

Moral to the story is.....Pay it forward.


Speaking of youth I've been working on a couple of projects connected to youth lately including Jazzled's upcoming launch as well as resurrecting the "Tiny Talent Tom" show live and perhaps an online-live version to come! Stay tuned!

TP out!

Quest for Youth comes to an end

My Quest for Youth came to an end finally with the completion of final audio editing to the piece I entitled, " Shoots, Scores. Shoots, Scores was created with the Quest for Youth's overall themes in minds including mental health, marginalization and "coming out of the shadows" - creating a reach out message to educators to existing programs in the community.

In this case I chose road hockey since it is a real entity started in a mixed income, Mulock Village Newmarket community, in response to a growing need to engage the local youth.The idea started out as a 'challenge" with the community team challenging another to a game of road hockey and we included free hot chocolate and the like.

The following year we had 4 teams entered into the then 2nd Annual Friendly Neighbourhood Youth Road hockey Challenge, but prior a local youth who'd been volunteering in the community and determined to change his former lifestyle was murdered in town outside a local Tim Horton's Donut shop. This kid grew up with a biker leader as a dad, so his efforts to live a changed life needed applauding we felt, and as well the community youth were traumatized by it and received no therapy or counseling. In fact the local papers erroneously stated that the youth, Mike Thornhill, lived in "the patch" at the time of his death which was not true - although his family(mom and him) had previously - thus the kids were even alienated from that connection to a dead neighbour who'd teach the local youths guitar. So we added the Mike Thornhill Friendship Award to be given to the kid most valuable to his or her community and who usually forms the team - showing leadership in doing so.
Artist William Oliver painted live during Quest For Youth live show

The event encourages youths 12 - 18 to form their own Road hockey teams, enter free and they are fed on the day too with a trophy given the winning team in addition to the award nominees received.At any rate the March break ending Saturday event grew and 10 years later it continues to act as an opportunity for kids to play an organized team tourney alongside their peers with community and team pride...and its all still free.

So with this in mind I wrote a script that included a kid from back when I was a kid and when road hockey was everything to kids and then jump it to the present at the end to connect the dots and show how the tradition continues to build esteem and friendships and now even language / culture barriers for newcomer kids to Canada and as a way to learn about (and ultimately love)the national game of hockey.
"Billy" in Shoots, Scores
I took situations from real life experiences, including my own and others', to ensure an authentic storyline, and combined them to tell it in such a way as to leave it somewhat open to interpretation. For example there is a hospital scene but I don't explain why..it could be from mental health or an overdose or maybe he was busted?...the storyline leads you there but leaves a gap of time where the viewer is forced to use conjecture.

It was sophisticated audience so I was trying to tailor something that included this forcing possible choices from their own experiences with students to become their subconscious conjectured reason. They were literally educators attending the Quest for Youth 3 day forum - so to perhaps think of a particular student or situation where the student appeared uncaring or unresponsive or "changed" from good student to bad was a goal. The hope is/was to have teachers care enough to look for possible underlying issues and then reach out somehow - and in cases where income may be part of an issue and transportation a community "program" like the road hockey tourney fits in as it encourages teams to practice etc leading up to it as well all the while they are active and learning life coping skills..just don't know it!

Filming - or technically video taping - Shoots, Scores was a unique experience. I had to act as Writer, Locations Manager, D.O.P., Camera Operator, Director, Actor, Co-Editor, Voice-over - including both a man and woman arguing!) and lighting even! Oh and had to pull it all together with actors, locations etc in 2 weeks!

My first script was very good I thought, but off topic a bit, and then it was suggested I include the annual road hockey event and away it went. I wrote it in one night. It's not great, but it's good and I took particular care in making sure the actors came off o.k., as none really had experience on camera - and some no acting experience at all!

Several of the young actors chosen actually have afflictions that can sometimes lead to marginalization, and later in life sometimes to despair or even homelessness, and I encompassed this by having a real life experiences poet, David Rogers Author of The Dark Road a book of poetry, read his poem Lessons Learned, at mid point of the movie. For Quest purposes David read it live onstage. but I've captured a reading by him on video too.
Author Dave Rogers rehearses reading for Quest Producer
Those afflictions for some of the kids I worked with on Shoots, Scores had included A.D.D., Aspergers Syndrome, one a multitude of mental health ailments and others no "issues" at all, but I took it as a personal challenge to ensure you can't tell who's who and think I pulled it off. Or rather they did. The kids didn't need any prodding just direction and trust and then their talent took over! And just like the road hockey event they "played" side by side with everyone / peers with no special labels.  

All inclusive without pandering, in fact I'd argue ultimately enhancing Shoots Scores not only as an onscreen product but fitting the theme so much more so than anyone knew!

After the 1st day of filming actually one of the mothers came up to me and said I was doing a great job and that she was surprised how much I was getting out of her son. He has  Asperger's she'd said, and I remember thinking about that and replying, 


 "No I didn't. I don't care what he has. He's doing a good job regardless. He's listening to direction and I've not been treating him any differently really."


I did notice his eye-line tended to sway at times but so what, like any actor's might, I adjusted by breaking the script lines down into smaller stretches and then spliced them all together at the end! I knew they'd be surprised when they saw the final product at the Quest for Youth Showing, and know they were happy, at least witnessed by the big hug I received after the showing, but I've now finished adding a few bells and whistles to it and look forward to getting copies out to all those parents of the kids who participated and for it airing in the new year on Rogers Tv..

Congrats to all who were involved and I hope you all learned a little bit about film making - if not about life itself!

TP Out!

Here's some words from a participant's parent who made the experience all worth doing......

Shoots, Scores-onset with TP in the Quest for Youth

Protege Mark "Billy" and Writer/ Director TP

Some people may already know I've been working on a short teleplay as part of Quest for Youth 2012. It's certainly no where near the biggest budget film I've been a part of - like " Hansel & Gretel" with Taylor Mumsen and Howie Mandel or ' Miracle Dogs' with Kate Jackson, but it is I dare say my best and most important to date. I call it Shoots, Scores. It could be the story of many a young person, told mostly through a teen boys eyes growing up in then 60's/70's and jumps us up to the present.

I believe I have captured on video, albeit low budget, the story I hoped to recreate and along with it some surprise footage that will add an extra "oomph"  - something every film needs to be deemed successful - whether 1 minute or 10 minutes or 2 hours. Something so that they leave the theatre going wow that was good! I'm hoping the piece brings people up and down and up again and leave them feeling good but with a message, many of which are scattered through the brilliantly written screenplay (I wrote it ha!). I must say it has been quite the experience and still is with still one scene to shoot and voice-over to capture as I stagger toward the editing line.
Actor Jason goofs around onset with a wig by Myers Costumes


I have until Wed to have a final version and they expect something by Monday. Meantime I've been juggling people, schedules, and my own to accommodate everything from Principals (not the actors) who have to have us off school property by 5pm, and kid actors who cant get there until 4, and others who can't until after 5, and parents, and those who can't make it and...!


On a production like this you also run into a hierarchy conflict with myself having the Tv and Film production experience and the live show's producer being from theatre. We film guys get certain shots for a reason and with a skeleton budget and working with volunteers, I don't have time to waste. Now he does want it to fit into the whole scheme of things of the whole live production of Quest For Youth which I do respect, and to keep within the them given that being marginaliztion and coming out from the shadows. But in the end this has to be able to stand alone as a film and one you don't mind putting your name to and to that end I believe it will be!

Today I shot some 'b" roll - cut off shots - of road hockey playing - just some tie ups to make it all look real in the end. Oh..did i tell you the kid playing main character has never played any hockey or road hockey for that matter,,so,,my work is cut out in editing! Lucky for me a fellow also playing a role(s) in the production now, Keith, has offered to come on-board to ensure we get this edited right!


This may be the lowest budget film I've worked on but I wouldn't trade being able to write, direct, act, operate camera, and play road hockey all in one project for anything!

Game on!


TP out!

Same Sex Wedding Show Originators To Make Doc

Tom Pearson asks people on the streets of Toronto what they think of same sex marriage for the doc Thin Pink Line
 Sometimes during the course of producing a live show you begin to feel as if you should be documenting it and to that end, after being hired to produce " The Same Sex Show", I found the elements were very powerful and knew that this being a time in history that will be examined and an issue with a long shelf life - same sex marriage that is - that this was worth capturing and I did, putting together a documentary crew from graduating film students resulting in 22 powerful hours of goods sitting on my shelf unedited as yet!!

 During the height of the same sex marriage controversy, as it made it's way through the courtrooms to finally be made officially legal nationally, TP was there on several fronts....firstly in 2005  

TPE produced the worlds 1st ever international Same Sex & Wedding Show - the 1st of its kind anywhere in the world at Canada's largest Metro Convention Centre!

During the process of putting the consumer show together, TPE recognized the controversy involved, indeed including some in the wedding industry as well as the media and thus rounded up a documentary crew to capture as much as possible. As a result TP has recorded 22hours of raw documentary footage from the period including protests at queens park, religious protesters, and people on the street as well as interviewed members of the gay community and wedding/same sex industry people dying to get made into a feature and held a show with that featured entertainment and speakers from the who's who of gay, lesbian, and cross gender communities. Hear more in our short pitch video.

Rocker Carol Pope 'blesses" Ian Taylor & George Olds' wedding certificate for the Same Sex  Wedding Show
 Timing for this documentary movie to be produced is fantastic now since the HARPER  government has recently tried to have same sex weddings from those from other countries called not legal - meaning the contest we ran that brought couples to Canada from other countries to marry at our show....MAY NOT BE LEGAL!? Wow...only adds to the value of our future film but can we be held liable for these couples' distress should the feds' position prevail? And what of those couples? How must they feel perhaps being gyped of their marriages? Meantime TPE Prodcutions.com will be releasing a Short - Thin Pink Line - a 10 minutes snapshot of the 22 hours of footage we have.... coming up in Feb for a Valentines Day release! Stay tuned!

This is a project that begs to be completed and help show Harper he's got a tough road to hoe!


Stellar Hall in Newmarket now has banquet facilities and s.s. wedding packages
In Other related News ... You can get involved in the Producing of A Thin Pink Line's feature film through INDIEGOGO!

Watch for the short, Thin Pink Line, to show in York Region Ontario for the YR Media Playrs festival in 2015.

Later..Tom